Let's Do This!
Here's how you join my online coaching program designed to show health, wellness & fitness professionals how to create, launch and scale an online coaching program so they can create true time, location and financial freedom.
I'm so excited to have you join me!!!!
Andrea x


Niche & Offer Creation
The first step to launching online is to nail your niche and know who your soulmate clients are. You need to know what your soulmate clients think and say, and how to speak their language. Once you know how to use this in your messaging and offer creation your ideal clients will come to you ready to say YES.
In terms of offer creation, I take you from 0-100%. You need nothing prepared before we start, as we do it all together. I will encourage you to sell your offer before you have built your full program out. This way you are creating something that your audience actually wants rather than spending hours on something that may not even sell.

Marketing & Sales
Your soulmate clients are hanging out on social media, so it’s important that you have a simple and consistent social media strategy, with the right messaging and marketing that positions you as an expert.
The right marketing and sales strategy brings future soulmate clients into your world. With consistent messaging, once they have met you, they will begin to know, like and trust you. In this program you will learn proven lead generation and conversion events that make up stage 1 of a three tier long term strategy. Without marketing and sales you have an audience but no ongoing or sustainable revenue.

Mindset & Long Term Strategy
Having a success mindset and the right business systems are key. Time management, goal setting, financials, client support and lead tracking is imperative to a successful and lucrative online business.
You need a long term strategy and somewhere for your clients to continue with you after they finish your signature coaching program. The 3 Tier system I teach you will allow you to create this. Tier 1 is Nurture, Tier 2 is Deliver and Transform, and Tier 3 is Ongoing Support.
With a long term strategy and the right mindset, you will have a sustainable and ongoing online business.
Enrolling now - Start anytime!
Bonuses:
- Private Facebook group - with daily support (Mon-Fri)
- 6 Months of support & coaching calls
- Social Media Photo Shoot Guide - Plan a professional photographer shoot to maximise your time/investment
Deliverables:
- Twice Weekly Live Zoom Group Coaching Call - 11am Wednesdays & Thursdays AEST
- Small Group
- Weekly educational and training videos hosted online - access is on-demand, and most videos are shorter than 10 minutes each.
- Weekly homework tasks to keep you on track, including worksheets to help you easily follow through.
- Google Docs for
- Creating Consistent Content
- Lead Tracking
- Client Program Progression
- Financials and Number Tracking
- Social media Hooks & Call To Actions
- Instagram Reels Planning
- Templates for
- Lead Capture Pages
- Sales Pages
- Offer Pages
- Website Pages
- Webinar Slides
- Social Posts
- Program Creation
- Lead Magnet
- Email nurture and follow up sequences
- Sales Calls
- Conversion Events
- And most importantly, you will create the true time, location and financial freedom you deserve, doing the things you love!
Other possible expenses to consider...
This piece is different for everyone, and you can start as cheaply as you like…. We go through all of this inside the program.
The cheapest option would be to deliver your program via email - so no extra cost involved at all. Part of our system is learning to enrol your clients via discovery calls like I have just done with you, so you need a way for people to book appointments with you. You can use your current clinical software, or just a google calendar, which is a bit more manual, but free.
Then from there, if you choose to do so, you can add other software to make things more automated.
This is what I personally currently use…
- Email hosting software: From $19 USD/month
- Appointment booking software - From approx. $49 AUD month (or Google Calendar is free)
- Course Hosting Software – which is as cheap as $119 USD month (or YouTube to host videos is free)
- I pay $200 for scheduling software for social media annually – but there are free versions. You just pay for more features.
- I pay $200 annually for lead tracking software, but you can do this in a google sheet, and I have a template for you inside the program – Google sheets are free.
- Design software – I pay about $200 annually, but you can use a free version
- Screen recording software – there is a free version, but I pay about $200 annually
- Video editing software – if you have a mac, it comes free with imovie, but you can pay for other software if you wish. I started with imovie then went onto more advanced software later on.
- Zoom – I pay for the paid version for my coaching calls, as the free version you can only run sessions 30 mins long. I pay about $200 a year for this.
Course Outline & Modules
Preparation Module - Niche & Soulmate Clients
- Understand your niche
- Understand your soulmate client
- Survey
- Government Regulations (AHPRA)
1:1 Niche & Strategy Session
- Business review and goals
- Nail your Niche
- I help Statement and Outcome Message
- Ideal Client
- Facebook Group Name
Module 1 - Getting Organized
- Equipment Essentials
- Time management and productivity
- Mindset shifts
- Organization
- Course Hosting Software
- Creating consistent content = how to create 30 days of content ideas in 1 sitting
Module 2 - Social media Part 1 - Facebook
- Facebook optimisation
- Copywriting
- Social media - hooks & CTAs
- 5 C's of Content Creation
- Facebook Groups
- Live Lead Magnets
- Your Souls Purpose Live Video
Module 3 - Outline and Positioning & CME's
- Consistent Marketing Essentials (CME’s)
- 7 Principles of Persuasion
- Positioning yourself as the expert
- Planning your program (deliverables)
- Pricing your Coaching Program
- Naming your Coaching Program
- Planning your Launch Style - evergreen vs launch
- Develop your User Agreement
Module 4 - Marketing Messaging & Branding
- Branding
- Choosing your email software
- “The Outcome Message”
- “The 5 Statements & Your Foundations”
Module 5 - Tech Set up & Booking System
- Choose Hosting Site
- Tech Overview
- Mapping your program
- Website
- Kajabi University
- Setting up pages in your course hosting software
Key Milestone (Module 5): Ready to start booking Discovery Calls
Module 6 - Creating Program materials Part 1 - Canva
- Canva Tour
- Workbook & Slide Deck Templates
- Outsourcing
- Creating offer pages
- Creating Sign-up Pages
- Payment Integrations
Key Milestone (Module 6): Start creating program slides in Canva
Module 7 - Sales Calls
- 7 Secrets of Highly Effective Selling
- Sales calls
- Breaking Objections
- User Agreements
- 3 Step Conversion Sequence
Key Milestone (Module 7): Start Doing Discovery Calls & Selling the Course
Module 8 - Creating Program materials Part 2 - Video
- Recording Lessons - tech lesson
- Video editing software & tutorials
- Screen Recording - tech lesson
- iPhone Screen Sharing & Screen Recording - tech lesson
- Videos that convert
- Build your ‘Housekeeping/Preparation Module’
Key Milestone (Module 8): Start building out Course Content videos
Module 9 - Managing your Thoughts
- Mindset
Module 10 - Social media pt 2 - Instagram
- Instagram Basics
- Instagram Stories
- Hastags
- Insights and metrics
- Instagram Asthetics
- Writing bio
- Content pillars
- Instagram scheduling software
- Hashtag research
Key Milestone (Module 10): Can Launch Program anytime from here
Module 11 - Lead Magnet
- Downloadable Lead Magnets
- Tech pages to support Lead Magnets
Module 12 - Lead Magnet Email Sequence
- Writing lead magnet delivery and follow up email sequences - templates/swipe files provided
Module 13 - Webinar
- Building Signature Webinar
- Presenting webinar online
Module 14 - Webinar Email Sequence
- Writing webinar promotion and follow up email sequences - templates/swipe files provided
Module 15 - Measuring and Tracking
- Goal setting & Reverse Engineering
- Know your numbers = financial goals, client numbers, measuring numbers
- Client onboarding
- Client Tracking
Module 16 - Client testimonials & Wrap up
- Client testimonials - Testimonial videos - Questions to ask
- Tier 3 System
BONUSES
- 21 Day Challenge
- Hiring a VA
- DM conversations
- Speaker One Sheet
- Presenting Coaching Calls
- Chat GPT
RESOURCES
- Email templates for almost everything you can imagine!
- Course outline example
- Nutrition/Recipe resources
- 80 Day Letter resource
- Slight Edge Worksheet
- Food Diary Template
- Weekly Client Emails - templates